Monday, October 17, 2016

Content Is Everything

These days everyone is talking about content. Content is supposed to be everything! And it really is. Nowadays, you need to provide a certain value so that people will have a reason to come back. Whether it is about fashion, beauty or travel, you need to add some value to your content. Content is everywhere, on TV, at the drugstore, one the street, literally everywhere! I guess now we just have the right word for it. If you are into blogging, you’ve already heard about the rave about content. You exist on social media because of the others. You have to provide something for them and that's great if you ask me. #1 It's always about giving! If you write about fashion, you need to show your sense of style, but you are also an inspiration for them on how to wear certain pieces. Always remember that. If it's about blogging, you are sharing some tips on how to improve it, you are sharing your experience but you are also giving them some valuable lessons. It's always about giving! Make sure to always give more than you receive. People will come back if you offer some value. #2 You need quality! When you are giving something you need to have the whole package. By that I mean that you need everything to be well put together. You need a catchy name for your blog post and nice photos. Remember, you don't need a proffessional camera for taking nice & catchy photos. You just need good lighting and photos that people like. Just scroll down your Instagram feed and you will see what I mean. Nice flatlay is everything! #3 Content is everything when you are sharing on social media. This is an important one, if you are going to write: "New post is online", possibilities of people clicking on it are very low. Trust me, I've been there. Make it into a little story, let it be fun and educative.
I thought people don't like to read long posts announcements , but actually they do! They find it very interesting and they want to find out more, so they click on it! Whether it is about beauty or fashion you need a catchy announcement so you will make them want more. I know this sounds like a lot of work but when you get in a routine it's so easy. From now on, you can read blogging tips on the blog every Monday, so don't forget to stop by!

Ovih dana svi pričaju o contentu (sadržaju) i to s razlogom. Sadržaj je veoma bitan. Ako želite da vas čitaju, publici morate da ponudite nešto zbog čega će se vraćati. Content o kome se priča je svuda, na TV-u, drogeriji, supermarketu, ulicama, bukvalno svuda! Oduvek je bio tu, samo smo sada pronašli odgovarajuću reč za isti.

#1 It's always about giving!
Ovde ne važi ona koliko dobiješ toliko daš. Uvek moraš da daš više nego što dobiješ. To je razlog zašto vas ljudi čitaju. Ako pišete o blogovanju, delite svoja iskustva i nudite drugima nešto dragoceno, upravo to iskustvo, znanje za ubuduće, a ono je veoma dragoceno. Ako dajete drugima ono što traže uvek će se vratiti.

#2 Potreban vam je kvalitet.
Uvek vam je potreban ceo paket. Ako imate šta da ponudite, to mora da bude lepo upakovano. Prvenstveno mislim na dobre fotografije. Nije vam potreban profesionalni fotoaparat, samo dobro svetlo i ugao. Pogledajte kakve fotografije ljudi najviše vole, Instagram i Pinterest su pravo merilo. Ljude pre teksta privlači dobra slika, postarajte se da je imate. Uzmite za primer flatlay koji svi vole. Uz dobru najavu i sliku, klik je siguran.

#3 Sadržaj je veoma bitan kada je u pitanju šerovanje na društvenim mrežama!
Kada izbacite post, šerovanje na društvene mreže je najbitnije za vašu čitanost. Ukoliko napišete da je novi post online, šanse da će neko čitati su veoma male. Verujte, osetila sam na sopstvenoj koži. Mislila sam da ljudi ne vole dugačke najave za postove. Ispostavilo se da vole, one ih zapravo zainteresuju i onda žele da saznaju više, a to znači da će kliknuti na novi post. Potrebna vam je cathcy najava gde god da šerujete Instagram, Twitter, Facebook.. Možda zvuči kao dosta posla, ali kad jednom upadnete u rutinu, lako je.

Postovi vezani za blogovanje će izlaziti svakog Ponedeljka, ne zaboravite da svratite!

Photo: Jelena (Moj Neseser)

4 comments

  1. Već duže vreme pratim tvoj blog i zaista mislim da je on jedan od najboljih u našoj regiji. :) Slike su predivne, a tekstovi koje pišeš su uvek originalni. Iako sam se ustručavala da komentarišem, ipak moram reći da možda ne bi bilo loše kada bi ispravila greške u tekstovima na engleskom. Nadam se da se nećeš uvrediti, zaista mislim da je odlično što pišeš i na engleskom ali razne greške narušavaju kvalitet teksta. Izvini, nisam mogla a da ne kažem nešto, mislim da je to neka vrsta profesionalne deformacije :p (studiram engleski).

    ReplyDelete
    Replies
    1. Draga Tijana,

      Hvala ti puuno na lepim rečima!

      Nisam se uvredila, u pitanju je konstruktivna kritika, a ne hejt. :)

      Sve je ispravljeno. ♥

      Veliki pozdrav,
      Ana

      Delete
  2. Cao! Zanima me ko je radio novi dizajn tvog bloga i ako moze mejl te osobe ?:)

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    Replies
    1. Zdravo,

      U pitanju je devojka sa Etsy-ija :)
      Ovo je njen mejl sandybloggertheme@gmail.com

      Veliki pozdrav,
      Ana

      Delete